How Justin Bieber Has Been Supporting Hailey Bieber as Rhode Takes Off

THE RUNDOWN

• Hailey Bieber is growing Rhode with her Lemontini Peptide Lip Tint.
• She invited influencers around the world to a trip in Mallorca.
• Justin Bieber was there to support her.

This month, Hailey and Justin Bieber hosted guests in Mallorca, Spain, as part of the Rhode founder’s beauty brand expansion. The model was celebrating the launch of her Lemontini Peptide Lip Tint with her husband and son, Jack Blues Bieber, as well as a number of influencer attendees from around the world. Their rental property reportedly had six bedrooms, six bathrooms, a gym, wine cellar, pool, and hot tub.

A source told People that the trip was an “important move for Hailey’s business,” adding that hosting the special guests was “pretty much Rhode’s official step into the global beauty arena.”

“Hailey was excited, but also nervous. She loved having Justin there,” the source continued. “He knew this was the biggest deal for her. He’s super impressed by how far Hailey’s taken Rhode and how focused she’s on growing right now.”

The insider added, “She loves that Justin shows up when it matters.”

The group went on excursions outside the villa as well, taking over the Gran Folies beach club in Cala Llamp, which was decorated in yellow, Rhode’s colors for the current season. Hailey shared a carousel of pictures from the trip in which she is wearing a yellow bikini, a matching yellow set, posing in a yellow bathrobe, and even standing with a basket of lemons. She can also be seen lounging on a floaty with Rhode’s logo emblazoned across it in yellow. She captioned the post, “summer club lemontini girli.”

She shared another carousel of pics on Saturday that included a shot on a yacht with friend Camila Morrone, seemingly from the trip. The collection included a picture of Justin and Jack together too, cuddled up in some blue towels on a lounge.

In the image, Justin is wearing blue and white tropical print shorts and Jack is in a blue onesie.