Promotes training for booksellers

Carlos Armenta, founder of Impronta Publishing House, will offer the free workshop "The Bookstore is the World. The World is the Bookstore." Credit: Archive

Opening a bookstore requires more than just a passion for books: it requires clarity about the type of readers you want to serve, what collections you want to promote beyond commercial logic, and how to maintain an economically viable space, emphasizes bookseller and publisher Carlos Armenta, who notes that booksellers in the country have very few professional training options.